Efforts might fail if Google doesnt participate in the auction and the carriers buy the spectrum. Traditionally Google has had almost no lobbying power. Recentl

Efforts might fail if Google doesnt participate in the auction and the carriers buy the spectrum. Traditionally Google has had almost no lobbying power. Recently they've been trying but still do not have the political influence that the major carriers do, who will likely lobby the FCC away from accepting the rules that Google proposed. If this is the case and Google does not bid, it will be a big blow to the US wireless industry. The existing stronghold that the carriers have is choking competition and therefore innovation. Its really frustrating. On the flip side though, if the FCC accepts the proposed rules and Google does bid and win, it could usher in a new era of opportunities for startups. I think the prospect of this is very exciting..