4 ms·
Five Guys and In N Out are competing in different market niches. In N Out is operating in the fast food bracket, competing with McDonalds and Jack In The Box (b
by OkayPhysicist 3y ago
Five Guys and In N Out are competing in different market niches. In N Out is operating in the fast food bracket, competing with McDonalds and Jack In The Box (both of which it's cheaper than, remarkably). Five Guys is trying to be a more premium burger place, in the fast-casual market. In that niche, we can compare it to Panera or Blaze Pizza or the like, where a $15-20/person bill isn't unusual at all.
- bombcar 3y agoI understand the market they're obviously aiming at, but it feels like a cheap In-n-Out replacement around here. For those prices I'd go to a roadhouse or Smashburger or the local bars or similar. They do have that weird soda robot, so there's that.