As a person with a low tolerance for ads, I work hard to avoid them in all contexts. So it's absolutely wild to me what people will put up with. There seems to

As a person with a low tolerance for ads, I work hard to avoid them in all contexts. So it's absolutely wild to me what people will put up with. There seems to be some sort of unholy alliance between "number must go up" and "cooking the frog slowly" that means things are going to keep getting worse. I figure there must be a breaking point somewhere, but I would have expected it to come years ago, so I genuinely wonder how bad it can get.