I find expedia.com to be equally terrible in this regard. In fact I have found that most travel oriented websites suffer from extremely poor UX, be they hotels,

I find expedia.com to be equally terrible in this regard. In fact I have found that most travel oriented websites suffer from extremely poor UX, be they hotels, airlines, bus or train services. I can understand the smaller hotels or bus companies, but there is no excuse for the larger players. The article is a bit presumptive in the cost, but it has to be affecting their bottom line.