The article claims: > The problem is, while it’s easy to lie to yourself, Jim isn’t fooled. While you claim: > So in order to fool Jim, don't think about doi

The article claims: > The problem is, while it’s easy to lie to yourself, Jim isn’t fooled. While you claim: > So in order to fool Jim, don't think about doing that whole big thing you need to do. Just tell yourself you'll only work on it a little bit for, say, ten minutes. I will say that Jim can sometimes be fooled to a ridiculous degree. When I’m out for a run and the going gets tough, Jim really wants me to stop. However I can just tell Jim that OK, I will stop but not before I reach the next light post, which is super close. Once I reach it, I’ll just shift the goal to the next light post. This works wonders and I can keep going for miles. Often giggling to myself how easily Jim is fooled, as I’m literally thinking in that moment that I’ll just keep shifting the goal.