4 ms·
The cost of the good is negligible. You eat the lettuce and it doesn’t continue to provide revenue for the farmer. Telly will record what shows/etc you watch,
by soared 3y ago
The cost of the good is negligible. You eat the lettuce and it doesn’t continue to provide revenue for the farmer.
Telly will record what shows/etc you watch, record your living room, and sell not only that data but targeted advertising to brands. CTV commercials that are $15-$70 per 1,000 (cpm). Banners on ctv devices are probably $2cpm or so.
So if a user watches 1,000 commercials, Telly has already profited despite giving away the TV. And they can sell your data in perpetuity, us AI to combine it with other data to resell it later fore a higher price, etc.
- idopmstuff 3y agoThe problem is that it's likely that people who get this TV have significantly lower-than-average household income, which makes them less valuable to advertisers. If banners are now $2, advertisers might quickly find that they're only willing to pay $0.50 for the demographic of people who owns this TV.
- technothrasher 3y agoI don’t know about markets in general, but when I ran a retail liquor store I was making all my money on low income customers. The occasional rich guy who came in and bought the $300 bottle of Scotch wasn’t even close to matching the large number of regulars that were buying high margin $3 nips and $8 wines.
- mrtweetyhack 3y ago[dead]