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> If you become poor, or sick, or die in the process? This group couldn't care less. I was going to disagree with this, but then I was opening with a disclaime
by jon-wood 3y ago
> If you become poor, or sick, or die in the process? This group couldn't care less.
I was going to disagree with this, but then I was opening with a disclaimer along the lines of "other than the ones green washing the oil industry, and the ones who were encouraging people to smoke long after it was known to be dangerous, and the ones working for gambling companies, and the ones selling alcohol to alcoholics".
I used to work for a big ad agency, and while I'm not aware of any projects we took on which were actively harmful to quite that degree there was definitely a general culture of not really caring about whether or not what we did was worthwhile. Several projects I worked could only be described as redistribution of money from one company to another, because we all knew they'd have no real benefit to anyone - the people being advertised at didn't want the ads, and the company being advertised for wasn't going to get any sales from them. I was explicitly told on a few occasions not to add detailed analytics because then the client would have hard numbers on how useless the campaign was.
- ChrisMarshallNY 3y agoThe Doonesbury comic featured Mike Doonesbury, an ad man, who invented the "Mr. Butts" character. It was too much, and he dropped out, to eventually become a successful software entrepreneur.