4 ms·

I don't know UK law, but at least in the US, there's a clear difference between "illegal" and "liable". There's a lot of stuff that's perfectly legal, but that

• chris-orgmenta 3y ago
  IANAL. I understand that fake reviews are indeed against the law in the UK (Consumer Protection from Unfair Trading Regulations 2008, Business Protection from Misleading Marketing Regulations 2008, etc.)? But perhaps it's viewed as too loosely defined or hard to enforce. In context here, liable: 1) Liable for claims that the fake review makes, i.e. held to the same standards as any other marketing/claims you make about your product, 2) Liable if you mislead consumers by making them think it's a real review. "You are liable, i.e. you are the entity that may break the law" The Digital Markets Bill may affect this in 2024 (?) - Not sure whether it will be more focused on regulating 'platforms'.