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Reidentifyig anonymized location traces has been common for many years in the gray data market world. If you have multi-year traces, it’s not too hard. You ju
by cameldrv 3y ago
Reidentifyig anonymized location traces has been common for many years in the gray data market world. If you have multi-year traces, it’s not too hard. You just need some sparse location data for the target and then if the sparse data matches the trace at 4-5 times you can be pretty sure it’s the same person.
For example, if you ever use public wifi, and you hit a web page with real-time bid ads on it, your ip address and tracking cookie will be reported. The IP can be geolocated, and presto, you have one time/location datapoint. Credit card transaction data can also be bought, and a cc transaction often gives you a location and a time.