> my attempts of cold-outreach have failed. An entrepreneurs most valuable, “learned skill” is selling. Budget your time against learning how to sell. Mike W

> my attempts of cold-outreach have failed. An entrepreneurs most valuable, “learned skill” is selling. Budget your time against learning how to sell. Mike Weinberg’s book is a great place to start. Chapter 14, “planning and executing the attack” is brilliant. > https://www.goodreads.com/en/book/show/15863998 https://www.goodreads.com/en/book/show/15863998 Friendly Challenge: assuming those initial cold outreach targets are still solid; try to connect with them again.