The problem with the app explosion is the UX in that they constantly sign you out and you have to renter your password and the login interface is crap. I would

The problem with the app explosion is the UX in that they constantly sign you out and you have to renter your password and the login interface is crap. I would think 50% of the churn they see are people canceling because of that dynamic. The only people that figured this out is Amazon via the Channels app which just works basically and you only have to remember one password and you basically never get signed out.