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Ask HN: Trademark Now or Later?
All I could find was the same question on Ask HN from 2009 (https://news.ycombinator.com/item?id=494831). Have times changed? When do you trademark: when starting out or once you start having customers?
- brudgers 3y agoFiling a trademark is easier than finding customers. Therefore it is a distraction. It is pretend work to avoid hard work that is most likely fruitless. Once the business is successful enough when "We need trademark" is all you need to say for a team of lawyers to make it happen, then it might make sense. Good luck.
- jamiemau 3y agoWell said. Thank you very much, appreciate your time and I agree. Will do just that.