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I use YouTube with an ad blocker and I am not a Premium subscriber anymore and won't pay out of principle after the dislike button removal, which has made using
by tomashubelbauer 3y ago
I use YouTube with an ad blocker and I am not a Premium subscriber anymore and won't pay out of principle after the dislike button removal, which has made using YouTube for tutorials and how-to videos useless for me. Instead, I support creators whose content I enjoy off-YouTube.
I am not worried about Google going forth with this. I see others asking what happens when users won't pay for a subscription and at the same time won't view ads? I believe the answer is pretty clear.
YouTube will either decide to suck up that they won't see ad revenue from a portion of the audience (ad blockers are and will always be a niche thing, there is no reality in which YouTube buckles because too many people block ads, especially since YouTube is predominantly viewed on devices where ad blocking is not as easy as in the desktop browser) or they will close up shop.
The fact is that YouTube currently occupies a spot in the online sphere which will always be occupied by someone: being the top service for hosting videos for free and showing them to audiences for free. There is a line of businesses which would jump on the opportunity of filling YouTube's "woeful" position of being the top dog in online video.
YouTube's collapse would be devastating considering the amount of culture and history stored on there. But new video content will always find a home and reach online. And Google knows this which is why they will IMO never give up on YouTube even if it were operating with loss again. Storage is only getting cheaper and their moat with YouTube is the user-generated content. Gate it too heavily and creators will find a place where they can post content more freely and users will fine a place where they can view content more freely.
I don't expect this to be anything other than YouTube pulling a Netflix with their password sharing crackdown complete with the back-paddling that ensued once they realized how replaceable they really are to a sizeable portion of their viewers loosing which would be more expensive than keeping it.