Google Ads - Their bread and butter product is a mess. I find Google Search Ads ( excluding partner network ) to be disappointing in recent years. Layers of c

Google Ads - Their bread and butter product is a mess. I find Google Search Ads ( excluding partner network ) to be disappointing in recent years. Layers of complexity and reduced effectiveness. With Google Ads I believe a decline is on the way for the company. No one breached their moat, they are just screwing it on their own. Making it progressively worse.