> They are targeting low->mid end, which is an unpopular segment for hardcore gamers, but it is actually the largest segment. “Hardcore” gamers are actually an

> They are targeting low->mid end, which is an unpopular segment for hardcore gamers, but it is actually the largest segment. “Hardcore” gamers are actually an extreme minority. Most people just cannot afford high-end hardware. $150-250 was always the most popular price point, the market just gouged during the crypto rush and moved cards up market…that do not sell. Nvidia has stacks of 4070s and 4080s in stores that they cannot move