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Start-Ups Aim to Help Users Put a Price on Their Personal Data

• otoburb 15y ago
  "Consumer information is worth billions in aggregate, but individually, the bits of data are worth practically nothing." This speaks to an aggregation effect, similar to a (retail/commercial/non-investment) bank. Individual deposits aren't worth a lot to such banks, but the total aggregate deposits are much more valuable to them.
• amirmc 15y ago
  Personal Data is a really interesting area and something I've only recently started working on. The problem is nicely described in the article I'm not sure data-store companies are going to take off unless there's some specific thing they can offer to users e.g the Mint.com example is a good one. Looking back now, Mint could have become the de-facto data-store since trusting a service with your bank details (highly-sensitive info) might have encouraged people to entrust them with even more data.
  • freehunter 15y ago
    I'm working on my taxes right now with TurboTax and I freakin love that I've been using Mint all year. It could automatically pull in quite a bit of stuff. Mint does get a lot wrong for transactions (especially when you pay by check), but I've liked it just for the notifications on budgets and large transactions that my credit union doesn't provide.