Semi-related: Several pharmacies sent brochures or similar material to my mom who doesn't see well anymore. All had extremely bad contrast and small writing usi

Semi-related: Several pharmacies sent brochures or similar material to my mom who doesn't see well anymore. All had extremely bad contrast and small writing using a narrow font with very thin stroke width. My mom couldn't read any of it. Do they not know their own target audience? Who is the main demographic of pharmacies!? WTF On the computer she can use high contrast mode and zoom in. Not possible on printed medium.