This is based on the Phil Spencer interview by Kinda Funny. The major point was that as consoles transitioned to online digital libraries, the customer investm

This is based on the Phil Spencer interview by Kinda Funny. The major point was that as consoles transitioned to online digital libraries, the customer investments into those account-bound libraries really helped crystallize the console preferences. The result is that there are only so many big bets you can make to try to win customers over to your console, because the majority have already become relatively locked into their platform. With that perspective, if you want to expand your customer base you release things on other platforms like PC, Switch and cloud (which is itself a multi-faceted opportunity as infrastructure improves). That said, it's not impossible for momentum to build over the next decade where console growth could become a bigger part of the story than it currently is. Kinda Funny Games - Phil Spencer Interview: Redfall Reviews, Activision Deal - Kinda Funny Xcast Ep. 137 - https://youtu.be/yKwfEQ1eEyM?t=2167 https://youtu.be/yKwfEQ1eEyM?t=2167