As running the models seems to be relatively cheap but making them is not I believe that's where the money is. That and generic cloud services because ultimatel

As running the models seems to be relatively cheap but making them is not I believe that's where the money is. That and generic cloud services because ultimately the majority will train and run their models in the cloud. So, I would bet on AWS before OpenAI and I would bet the times of freely available high quality models will come to an end soon. If open source can keep up with that is to be seen.