2 ms·
It's more of occlusion than simplification. Apple has historically removed data from their public financials that don't support the narrative, the most notable
by ericpauley 3y ago
It's more of occlusion than simplification. Apple has historically removed data from their public financials that don't support the narrative, the most notable example being unit sales.
- testfrequency 3y agoThis. Apple is the king of reporting their financials to draw attention to only the high performing categories - while refusing to share any useful data on their weak performing categories
- Twisell 3y agoThis metric was historically misused (voluntarily?) by external analysts. Apple was one of the few company releasing actual sales (they have a no stock model) while other relased shipments (unit are shipped but could be returned if not ultimately sold). Since they stopped releasing this metric butchered analyses about market share comparing shipments vs sales almost totally stopped. It sad because units sold was a nice metric, but it was a smart move to fight bullshit.