> As it is, I don't need to ride a bike 45 times a year as I live and work close to transit. I think that might be our different mindsets at work here. I ride

> As it is, I don't need to ride a bike 45 times a year as I live and work close to transit. I think that might be our different mindsets at work here. I ride transit when I must, but when I need or want to go somewhere my first thought is, "I want to do this on a bike. Can I do this on a bike?" I do use Citi Bike mainly as a transit replacement when I visit. I'd say I make about four major displacements a day when I visit and use Citi Bike for part or all of them where possible. Sometimes it saves me part of the fare, like, I will take Citi Bike to Grand Central to ride Metro North, or take Citi Bike to a PATH station to cross into NJ. There are major use cases if you frequent/live in a neighborhood that is just outside the comfort zone for regularly using transit. A major portion of East Village is like that. From a purely "does this save me a lot of time and/or money" standpoint, Citi Bike does not always come out on top, but it does come out on top for quite a lot of people as you mentioned. One major benefit to me though is that having the membership reduces the friction of deciding to use a bike, by a lot. It makes riding a bike into a very obvious, low-cost recreation/exercise option and inspires me to go out and be active when the weather is nice. And it makes me motivated to find excuses to get out and ride more, like crossing the major bridges, checking out the waterfront greenways, or getting involved in group rides or other meetups related to my hobbies. The fact that biking is just more fun and satisfying than taking public transit makes all the outings that it enables more fun and satisfying by extension too.