Not doomed, now you know exactly what you have to offer before building your sales pipeline. Not everybody has this. OTOH if you had first identified an eager

Not doomed, now you know exactly what you have to offer before building your sales pipeline. Not everybody has this. OTOH if you had first identified an eager market before bulding your offering, then you would have known exactly what to build before you started the tech project. You can always do that too, then you'll have twice as much to offer. The way it is now there could be a strong chance that your sales efforts for what you already have, will turn up some good leads about what to build next time that will be easier to sell.