With the new Open Graph verbs and their extend meta information I wonder if a noun could sponsor a story? Say, instead of Spotify trying to sponsor specific ar

With the new Open Graph verbs and their extend meta information I wonder if a noun could sponsor a story? Say, instead of Spotify trying to sponsor specific artists; the artist it self could sponsor any popular Open graph story whether it be from Rdio, MOG or Spotify. So someone like Foster the People could pay for any Listen[artist='Foster The People'] to be sponsored.