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In talking to friends that attempted to monetize their youtube, they found that works that were extremely popular and impactful (yet not millions of views viral
by nullc 4y ago
In talking to friends that attempted to monetize their youtube, they found that works that were extremely popular and impactful (yet not millions of views viral) earned practically nothing and they were demoralized and discouraged from bothering to produce more.
- ajmurmann 4y agoWhat's the metric for "popular and impactful" without "not millions of views"? Were these videos with few views, but great ratings?
- nullc 4y agoImagine it's 30 years ago. You and your friends have a band. You put on shows regionally, sometimes hundreds or even a thousand people attend. You have dozens of regular fans who go to all your events, they make and share covers of your music and fan art. That isn't millions of views. It's tens of thousands. On youtube that's nothing. But 30 years ago you'd feel it was a great accomplishment, and if it was all you achieved you could be happy with that. As is has become more possible for a few of the most broadly appealing and unchallenged works to reach millions of people the goalpost has moved. Plenty of valuable content will never reach millions of viewers-- the appeal is too niche. It's a worthwhile contribution to the world none the less, but it isn't compensated as such on youtube.