3 ms·
Oh! Here's some references: "Amazon Black Friday Ad Glitch Cost Advertisers Up to Hundreds of Thousands of Dollars" (28 November 2022): https://www.businessins
by scrum-treats 3y ago
Oh! Here's some references:
"Amazon Black Friday Ad Glitch Cost Advertisers Up to Hundreds of Thousands of Dollars" (28 November 2022): https://www.businessinsider.com/amazons-black-friday-glitch-cost-advertisers-up-to-hundreds-of-thousands-of-dollars-2022-11?op=1 https://www.businessinsider.com/amazons-black-friday-glitch-...
"Facebook Ad Systems Error Causes Significant Overspend on Many Accounts" (23 April 2023): https://www.socialmediatoday.com/news/facebook-ad-systems-error-causes-significant-overspend-on-many-accounts/648373/ https://www.socialmediatoday.com/news/facebook-ad-systems-er...
"Facebook's Ad System Went Nuts and Ripped Off Customers" (26 April 2023): https://gizmodo.com/facebook-meta-ads-glitch-overcharge-refund-1850369914 https://gizmodo.com/facebook-meta-ads-glitch-overcharge-refu...
Notice the trend? (i.e., Ad systems "error" causes overspend on ads customers never saw).
Are people still buying ads with FB and Amazon? Yes.