I think their hangup is, because they have SAG/Unionized actors/actresses, that they actually have to pay higher fees per each subsequent season (season 2 actor

I think their hangup is, because they have SAG/Unionized actors/actresses, that they actually have to pay higher fees per each subsequent season (season 2 actors get paid more than season 1, season 3 actors get a bump from season 2) so eventually all but the most hyper-profitable shows get cancelled, and even then, some of the most popular ones still get cancelled because said show eventually becomes unprofitable after season 5 or 6 even if like 75% of the entire customer base is watching the show. It becomes a self-fulfilling prophecy. Netflix's addiction to data and revenue optimization becomes their demise. I think with the money they have, Netflix should try producing a show that has 1, or 2 seasons, and has a concrete ending with little to no room for another season....and see how it does. People will invest time into something that they know has a definitive ending....but won't if they know the show might be canned and the story is left on a cliffhanger.