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Netflix created its own demise, and I think that's been obvious since they started creating, and then cancelling, shows left and right with no ending. I unders
by NickC25 4y ago
Netflix created its own demise, and I think that's been obvious since they started creating, and then cancelling, shows left and right with no ending.
I understand content creation is HARD. Like, really hard. I get it. But their strategy in recent years has been "take aim at dartboard, throw, but as soon as something potentially veers off course, even slightly, run and pull the dart out of the air before it hits the dartboard."
They produce and cancel so much content before the content is mature that it turns people off.
Keep in mind Netflix originally grew because they had all the content, and now everyone worth watching has their own platform.
- _fat_santa 4y agoI can't help but draw parallels from how Netflix manages their content to how Google manages their products. I listened to a podcast where they explained the economics of why Netflix is doing this and it's basically because they have to pay fees to keep the show up. This causes a similar pressure that seems to felt inside of Google, if something is not a smash hit right out the gate, kill it. But as we saw with Google, this is not a viable long term strategy, you save money in the short term, but in the long term people stop using your products / watching your shows because it might be gone tomorrow so why bother.
- NickC25 4y agoI think their hangup is, because they have SAG/Unionized actors/actresses, that they actually have to pay higher fees per each subsequent season (season 2 actors get paid more than season 1, season 3 actors get a bump from season 2) so eventually all but the most hyper-profitable shows get cancelled, and even then, some of the most popular ones still get cancelled because said show eventually becomes unprofitable after season 5 or 6 even if like 75% of the entire customer base is watching the show. It becomes a self-fulfilling prophecy. Netflix's addiction to data and revenue optimization becomes their demise. I think with the money they have, Netflix should try producing a show that has 1, or 2 seasons, and has a concrete ending with little to no room for another season....and see how it does. People will invest time into something that they know has a definitive ending....but won't if they know the show might be canned and the story is left on a cliffhanger.