3 ms·
The first thing I thought of when I saw this was: http://news.ycombinator.com/item?id=3452477 http://news.ycombinator.com/item?id=3452477 where about a month ag
by biot 15y ago
The first thing I thought of when I saw this was: http://news.ycombinator.com/item?id=3452477 http://news.ycombinator.com/item?id=3452477 where about a month ago you mentioned you were on-site doing work for WPEngine.
In the interest of full disclosure, this really needs an up-front disclaimer; the only mention I could find was in the "P.S." in the last paragraph [edit: also mentioned halfway through]. Actually, the article reads like classic long-form sales copy so perhaps people will be automatically conditioned to scroll to the bottom to look for the "P.S." line. :)
- blahedo 15y agoHe did disclaim his involvement, and indeed, his in-the-middle mention of doing client work for them came exactly as he started talking about why WPEngine was so great. You literally can't get to the part where he's praising WPEngine without either finding out he's worked for them or skipping part of the article (in which case, you don't get to complain about him missing something).
- biot 15y agoHe only mentions doing marketing work for them after his copy discusses several of people's pain points and waxes poetic for a number of paragraphs about their CEO's technical prowess when it comes to WordPress hosting. Imagine going to a technical conference on petroleum and a politician is talking about the problems of safely distributing oil to industrial consumers and how the CEO of a company that installs long-distance pipelines is wicked smart and has figured out all the challenges... before disclosing that he does marketing on the side for that very company and says that everyone should use them for their oil distribution. Maybe that company is truly awesome and deserved the praise but it'd seem fishy, no?