Disagree. They all have different mediums. - Social network (context network) - Social media (content network) Every successful network will become media. Me

Disagree. They all have different mediums. - Social network (context network) - Social media (content network) Every successful network will become media. Media is winner takes all. One app defines the medium and assembles the critical mass network. Facebook is now a media app, though it started as a “network.” Networks are static. They don’t bring value as they age, so the networks always turn into media apps. Every social media starts with a vertical, but there are no vertical social medias. Every social media started with the cohort most in need of their particular medium. Musically(Tiktok) was teens, lip-syncing and dancing. Clubhouse was tech vcs, talking shop. Instagram was artists and designers, sharing lifestyle photos. If the medium has reached scaled (as TikTok has), there’s no way to slice it with a vertical because TikTok already has all that content, and other content you’ll like.