What it gives is a step up from spreadsheets for managing everything from projects to customers. You can build a trivial CRM with a few tables. Earlier today I

What it gives is a step up from spreadsheets for managing everything from projects to customers. You can build a trivial CRM with a few tables. Earlier today I thought, I need a quickie CRM. Each customer has contacts, Each customer has logged events (phone calls). I could build a CRUD app to do this. I built it in notion in about 10 minutes. And the thing is - a company like mine already has things like internal portals to do all sorts of stuff. Instead of a business admin asking the developers for a new field on X, he can just go build it out - but it has two killer features to excel/docs 1. Global search. I cant stand having a million different excel sheets where nothing is linked. Even if notion search can be slow - typing in something and getting an answer is a breath of relief 2. Has way better structured data, templates and plugins out of the box ( I can just do remote data to jira, bitbucket, etc).