It's become more and more strange to me that the gaming market isn't segmented by what they play. There a lot more precise and intricate segmentation in t

It's become more and more strange to me that the gaming market isn't segmented by what they play. There a lot more precise and intricate segmentation in the actual industry. Advertising to gain new players (known in mobile as "user acquisition") is it's own profession and a lot of money and resources are spent on improving it.