4 ms·
Twitter's recently rolled out their ad revenue sharing arrangement and it's a 20% margin (under $50k is 3%) vs YouTube's 45%. Maybe low balling the early days t
by dmix 4y ago
Twitter's recently rolled out their ad revenue sharing arrangement and it's a 20% margin (under $50k is 3%) vs YouTube's 45%. Maybe low balling the early days to build traction? Also people probably aren't consuming 1 person's Twitter the way they consume Youtube channels.
https://help.twitter.com/en/using-twitter/creator-dashboard https://help.twitter.com/en/using-twitter/creator-dashboard
Still it will be interesting to see how many hundreds/thousands of mom & pop careers will be built off Twitter now.
- jsnell 4y agoIs that really about Twitter sharing ad revenue? The page is just talking about paid "subscriptions" to Twitter creators. That seems like a business model where the revenue cut is irrelevant. Nobody will pay $5/month to subscribe to one person's tweets.
- dmix 4y agoYes the FAQ sucks but it's the same deal as TikTok/Youtube/etc: you get a 80% of revenue made from ads that appear on your content. https://www.reuters.com/technology/twitter-share-ad-revenue-with-some-content-creators-2023-02-03/ https://www.reuters.com/technology/twitter-share-ad-revenue-... It apparently hasn't fully rolled out yet so the docs are confusing. They claimed it has started on Feb for Blue subscribers but that may change.