What on earth is the point of this article? It doesn't seem to contain anything other than bragging on the part of the author and a number of buzzwords? And so

What on earth is the point of this article? It doesn't seem to contain anything other than bragging on the part of the author and a number of buzzwords? And some positions seem quite strange. Not all function names will relate to "the problem the user wants us to solve for them." What does the user know or care about a function like atoi() or malloc()? And is it really unnecessary to ever write comments with readable code?