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Google (and the downstream ad publishers) requires the Transparency & Consent Framework (TCF) v2.0 and the corresponding information. That means specifically wh
by Semaphor 4y ago
Google (and the downstream ad publishers) requires the Transparency & Consent Framework (TCF) v2.0 and the corresponding information. That means specifically which purposes have been consented to (explicitly or implicitly via legitimate concern). It’s a bottomless hole you can look into, created by the ad industry to mostly keep doing things as before.