Factor 1 - low-effort production > Here’s how it works: Too many editors are eager to assign an easy-to-assemble story from the components of a Musk prediction

Factor 1 - low-effort production > Here’s how it works: Too many editors are eager to assign an easy-to-assemble story from the components of a Musk prediction, threat or stunt. Factor 2 - high demand > And readers seem to love the copy. Luckily, most articles can easily be avoided, because their headlines contain his or one of his companies’ name. But what a waste of human brain capacity and attention.