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Ask HN: How would you market this?
Hey folks,
I'm a 16 and one of the things that I love to do is study startups (their history, how they got big, etc).
Not too long ago I decided to start building a newsletters.
It's called Unheard Roots and my goal was to tell the backstory of startups that change the world (a little corny but I find it interesting).
I have 7 subscribers so far and I'm a little lost on how I can grow it.
I don't really care to make money off of this, I'm just interested in building a community of people that enjoy learning about these startups like I do.
If you were in my shoes, what would you do to find people who might be interested in this?
P.S this is the newsletter: https://unheardroots.com/
- JSeymourATL 3y agoHave you checked out the social channels, i.e. Reddit, and Instagram?
- BerkLee19 3y agoI've been using Twitter so far, I'm looking for some more ideas honestly.
- ogarten 3y agoI think this would fly well on LinkedIn since there are many people who are interested in startups. Just takes a while to figure out how to play linkedin and to get a following there
- BerkLee19 3y agoOh great idea, both inbound and outbound would work on there. Tysm!
- sharemywin 3y agoI would pivot. tell the story of new startups for posterity and have them share they're story with they're customers, investors etc. now each time you add one you expose your newsletter to a wider and wider audience.
- BerkLee19 3y agoOh man I love that, I'll see if I can somehow incorporate that into this or do both. How would you go about finding these new startups?
- vivegi 3y agoGo multi-channel. Podcast, YouTube channel, Blog, Newsletter. Do interviews with startups and then put them out to each of these channels. Audio interviews on podcast, video interviews on YouTube, transcripts/polls/think-pieces on the blog, digest in the newsletter. You can decide to keep your Blog as the primary source hosting all the content. Use social media like Twitter, LinkedIn etc., to inform those audiences about your content and grow your subscribers organically.
- BerkLee19 3y agoGreat idea, I definitely like taking a multi-channel approach. Thank you so much!
- milleniall 3y agoWell - you have 7 subscribers at 16, well done!
- BerkLee19 3y agoIt's 10 now :) Gonna keep doing trial and error until I get somewhere.