Advertising. Some services are hit-and-miss (Facebook Ads, Google Adsense...), and you may have to play around to see if you can get any sort of reasonable retu

Advertising. Some services are hit-and-miss (Facebook Ads, Google Adsense...), and you may have to play around to see if you can get any sort of reasonable return. Unfortunately, depending on your market, ad spending at a small scale may just be a waste of time. Spend some time talking to your target market. Based on that audience, you may be able to come up with a more creative (and less expensive) way to get users in the door. It's a slow, steady trudge until you get traction.