3 ms·

How would they sell at all? Or is this one of those situations where you ignore the marketing you do like when painting with the broad brush of marketing=bad.

coldtea 4y ago
>How would they sell at all? They wouldn't unless the product was needed and worth it enough to stand on its own via word of mouth and reputation. That's the main benefit.
- paulcole 4y ago
  What do you think word of mouth and reputation are other than forms of marketing?
  - coldtea 4y ago
    Because regular honest word of mouth are not what people refer to as marketing, and have been a thing since before marketing was a career. A marketeer might want to stir up "word of mouth" or build a product's reputation artificially. But I refer to good ole organic word of mouth and reputation built without marketing. You know, just by buyers recommending it to other buyers, and the product getting recommended because they use it and see it's good. The way those things are normally understood, just like how "love" normally is understood as two persons taking a liking to one another, and not e.g. as in some guy stopping his car in a shady end of the city and paying $50 dollars in exchange for sex.
    - paulcole 4y ago
      Last thing that I’ll add is that you seem to be quite active on this site - which is a marketing campaign for a VC firm. You can keep moving the goalposts of what true marketing is though.
      - coldtea 4y ago
        >Last thing that I’ll add is that you seem to be quite active on this site - which is a marketing campaign for a VC firm Oh, an ad hominem! Nice. I could also work at marketing and hate marketing, doesn't change the point. And of course, I like HN despite it being a "marketing tool", not because of it. The "marketing campaign for YC" part is one of the main things I dislike about it. And the question wasn't whether marketing could ever produce something cool, but If it was that, I could add that I like some funny TV ads too. >You can keep moving the goalposts of what true marketing is though Really? As if differentating because some FOSS team making a cool site and promoting their project on some forums, for example, and corporate marketing, with a budget, a marketing department, ads, astroturfing, and all that, is impossible, right? "It's all marketing"

coldtea 4y ago

>How would they sell at all? They wouldn't unless the product was needed and worth it enough to stand on its own via word of mouth and reputation. That's the main benefit.

paulcole 4y ago
What do you think word of mouth and reputation are other than forms of marketing?
- coldtea 4y ago
  Because regular honest word of mouth are not what people refer to as marketing, and have been a thing since before marketing was a career. A marketeer might want to stir up "word of mouth" or build a product's reputation artificially. But I refer to good ole organic word of mouth and reputation built without marketing. You know, just by buyers recommending it to other buyers, and the product getting recommended because they use it and see it's good. The way those things are normally understood, just like how "love" normally is understood as two persons taking a liking to one another, and not e.g. as in some guy stopping his car in a shady end of the city and paying $50 dollars in exchange for sex.
  - paulcole 4y ago
    Last thing that I’ll add is that you seem to be quite active on this site - which is a marketing campaign for a VC firm. You can keep moving the goalposts of what true marketing is though.
    - coldtea 4y ago
      >Last thing that I’ll add is that you seem to be quite active on this site - which is a marketing campaign for a VC firm Oh, an ad hominem! Nice. I could also work at marketing and hate marketing, doesn't change the point. And of course, I like HN despite it being a "marketing tool", not because of it. The "marketing campaign for YC" part is one of the main things I dislike about it. And the question wasn't whether marketing could ever produce something cool, but If it was that, I could add that I like some funny TV ads too. >You can keep moving the goalposts of what true marketing is though Really? As if differentating because some FOSS team making a cool site and promoting their project on some forums, for example, and corporate marketing, with a budget, a marketing department, ads, astroturfing, and all that, is impossible, right? "It's all marketing"