> Why do so many of us, including the biggest influencers in the world, spend so much money only to post all of our content on the Big Tech’s sites and infrastr

> Why do so many of us, including the biggest influencers in the world, spend so much money only to post all of our content on the Big Tech’s sites and infrastructure? You give all your social capital to them too, and they turn around and sell it back to you (access to your own followers) and can deplatform you. They encourage you to pay them to attract eyeballs away from other videos, and vice versa, in a zero-sum game on their own platform. Because we're lazy and Big Tech solves the immediate, short term problem.