Super, so we can get rid of all banners then. Because ad tracking cookies absolutely improve the user experience. It's unarguably better for users to see a smal

Super, so we can get rid of all banners then. Because ad tracking cookies absolutely improve the user experience. It's unarguably better for users to see a small number of high quality targeted ads than to see a large number of low quality animated flashy barrel-scraping casino ads, which is what you get when there's no ability to track preferences or interests. And nobody's privacy is being invaded because they aren't linkable to any individual identity anyway. Given that the EU has now conceded that point, we can finally get rid of this noise and move on. Hurrah! Now, some of you may disagree with the above analysis, but your analysis is no more valid than anyone else's. EU privacy law is deliberately vague and open to interpretation so you can't complain when someone interprets it the way given above.