They aren't preventing you from using the service. You can consent to the cookies, or also choose to pay. Which of course requires an account, which requires a

They aren't preventing you from using the service. You can consent to the cookies, or also choose to pay. Which of course requires an account, which requires a cookie, which is then tied to your payment details, and therefore far less private than ads, but that's GDPR for you. A nonsensical law in which nobody involved thought anything through.