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Who's come back? Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. I haven't

Who's come back? Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. I haven't seen any notable advertising consultancies start recommending folks resume their ad buys on Twitter. I would be extremely surprised if all ad buys, across all platforms, went down as much as Twitter's did. A handful are going to come back if you give them a really good deal, but that's not exactly recovering ad spend, just advertisers. As for "the ESG crowd", who do you really mean? 1: https://www.bloomberg.com/opinion/articles/2023-04-12/elon-musk-s-twitter-troll-heaven-is-hell-for-advertisers https://www.bloomberg.com/opinion/articles/2023-04-12/elon-m...

ipaddr 4y ago
The last thing we need is to give the biggest spending advertisers more adspace. I don't really need anymore branding ads for McDonald's, Disney, Apple or Budweiser.
- dexterdog 4y ago
  Be careful what your wish for. You might get KARS4KIDS
  - ipaddr 4y ago
    I'd least I would learn what kars4kids is. There is nothing McDonald can share that would matter or provide anything of value
phpisthebest 4y ago
>>As for "the ESG crowd", who do you really mean? Well people like the clearly biased and terrible writer that wrote the article you linked to for one... >>Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. that same report your article is citing says they project Twitter Ad Revenue to be 2020 levels, and he Cut costs Massively, so if he getting 2020 levels of Revenue, and has lowered costs believe 2020, then we can look to see if that would make the company profitable and it seems to me that would be a good possiblity. Ohh know he does not have the Ultra Political activist marketing directors at these brands that are just one marketing misstep of becoming the next Bug Light.... Time will tell who is right, but I will always hope Free Speech wins over censorship.
- RhodesianHunter 4y ago
  >is citing says they project Twitter Ad Revenue to be 2020 levels Yeah, and the CyberTruck shipped in 2020. You clearly aren't on Twitter despite your white-knighting. The ads are hilariously bad from scams to Alibaba level products. >I will always hope Free Speech wins over censorship. Which free speech? The one where Elon Bans you because you called him on something heinous?

ipaddr 4y ago

The last thing we need is to give the biggest spending advertisers more adspace. I don't really need anymore branding ads for McDonald's, Disney, Apple or Budweiser.

dexterdog 4y ago
Be careful what your wish for. You might get KARS4KIDS
- ipaddr 4y ago
  I'd least I would learn what kars4kids is. There is nothing McDonald can share that would matter or provide anything of value

phpisthebest 4y ago

>>As for "the ESG crowd", who do you really mean? Well people like the clearly biased and terrible writer that wrote the article you linked to for one... >>Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. that same report your article is citing says they project Twitter Ad Revenue to be 2020 levels, and he Cut costs Massively, so if he getting 2020 levels of Revenue, and has lowered costs believe 2020, then we can look to see if that would make the company profitable and it seems to me that would be a good possiblity. Ohh know he does not have the Ultra Political activist marketing directors at these brands that are just one marketing misstep of becoming the next Bug Light.... Time will tell who is right, but I will always hope Free Speech wins over censorship.

RhodesianHunter 4y ago
>is citing says they project Twitter Ad Revenue to be 2020 levels Yeah, and the CyberTruck shipped in 2020. You clearly aren't on Twitter despite your white-knighting. The ads are hilariously bad from scams to Alibaba level products. >I will always hope Free Speech wins over censorship. Which free speech? The one where Elon Bans you because you called him on something heinous?