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>You might consider how a company (or individual) ought to decide which products to develop in the first place. By doing product research, this is done by the
by that_guy_iain 4y ago
>You might consider how a company (or individual) ought to decide which products to develop in the first place.
By doing product research, this is done by the product management department. Not the marketing team.
> You seem to believe that marketing's job is just to promote products.
Clearly, you've not understood what I wrote. I mentioned several things that weren't promoting.
Overall, you have the right ideas you just have the wrong reasoning. It seems to think because the phrase is "market research" the responsibility belongs to the marketing department. The responsibility of validating ideas belongs to the product development team. Such as product positioning has the word "product" in it but is not a responsibility of the product team but a responsibility of the marketing team. You've understood the validating of ideas, etc. You've understood you need to understand the market. You've just not understood how to split responsibilities and how to set fair and proper expectations on roles.
- taylodl 4y agoThe irony is priceless. Consider your long-winded comments as your running your mouth and meanwhile you have refused to listen to three different people explaining what marketing actuall is. Priceless.
- that_guy_iain 4y agoThree? I've had one person whose go to response was "I have a MBA" tell me that marketing is about finding the pain that you're going to build your product around who then said the product development team is cross functional - which is sometimes true but netherless doesn't change that it's not under the marketing department in any org unit charts. Just like how growth hacking teams are cross functional but are under the marketing department in org unit charts. They explained how product development works, not how marketing works. Which is why you'll never find what they said in any marketing books. You'll find them in product development books. I've had you who has basically said twice I should be listening to other people while not bring anything to the table. That would bring the count to two people. Only one person tried to explain anything. And the just kept saying the same stuff which I had earlier said was a valid point but disagreed with how they said it. Basically, they managed to be right while being wrong. So really the count is one. I would say the irony here is you not paying attention. Which is kind of why I suspect the two accounts are controlled by the same person.
- taylodl 4y agoGo in peace. You can lead a man to knowledge but you can't make him think. And yeah, it was two people, not three. Doesn't change the fact you don't listen AT ALL. But I suspect this isn't the first time in your life you've ever heard that.
- that_guy_iain 4y agoFirstly, it was one. All you've said is "You should listen to MBA dude". That is not trying to explain jack. Fun fact. I said at the start of all this I said there was a valid point but explained wrong. And at no point has anyone given any reason to dispute this. The best shot was "product development teams are cross functional"... Instead I got "I've got 20 years experience" or "I've got a MBA" like that was a valid rebuttal for someone disagreeing with how something was explained.
- taylodl 4y agoYou never shut up, do you?
- that_guy_iain 4y agoWhy would I? Pointing out you being wrong is quite entertaining.
- taylodl 4y agoAu contraire, you continually proving my point is quite entertaining. I bet you play a mean pinball!
- that_guy_iain 4y agoNah, I don't play pinball. Not my thing. However, I'm confused as to what point you think is getting proven? You've never really made a point. Unless it's I should listen to my elders without them justifying their point, which is funny.