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Find places online, then call to reserve. Just last week I called a place I found on Booking and found they had a room at half the price shown online. This is i
by samplenoise 3y ago
Find places online, then call to reserve. Just last week I called a place I found on Booking and found they had a room at half the price shown online. This is in France though where there seem to be rules about how rates are advertised.
- petesergeant 3y agoI’ve stayed at a few places where when I went to the front desk to extend my stay, they discretely told me to book via Booking.com rather than with them, because I’d get a better rate that way, and they were right. Like flight pricing, hotel room and channel pricing is complicated. Booking.com have a price guarantee, and a good one, so you will rarely get a better price from the hotel _unless you’re a member of their loyalty programme_ … so for the big hotel chains, sign up to those and book via their apps
- netsharc 3y agoI guess the front desk has no discretion to give discounts, in smaller places the owner can give you the booking.com price because it means they don't have to give a cut (is it 30%?) to the bastards from Amsterdam. I remember walking into a hotel at around 10 PM (I was road-tripping around Iceland and could've slept in the car too) and asking if they'd give me a discount (1 room more to sell), and the front desk person clicked around on a lot on his computer and when a colleague asked him, he said "I'll just give him the agency rate.".
- fwlr 3y agoI believe commissions are pretty standardized at 10-12% by now; OTAs have been competing on commission in the fight to sign up hotels. The most likely reason you might get a better rate from a third-party booking site than from the hotel direct is if the hotel allows the site to do variable pricing to try to capture more willingness-to-pay; sometimes that variable pricing will work out in your favour.
- splonk 3y agoI wonder if commissions have dropped a lot in the past ~5 years, or if your hotel just has a better rate. I remember hearing that average commission back then was in the 20% range (less for major chains with negotiating power), and I know that Booking/Expedia would be happy to kick down 8-12% for any traffic people referred to them. Any startup with zero volume could sign up for an affiliate account to get access to Expedia's availability and booking APIs and get 8% for each booking, and larger customers could negotiate that upwards. I think I saw 14% for one supplier, but I don't remember if that was Booking or Expedia or a smaller company.
- rootsudo 3y agoThat's interesting info - Thanks! But the standard for booking.com is for sure 20% for any new operator.
- smueller1234 3y agoWow really? When did that change? It was 12% as recently (hah) as 2018.
- fwlr 3y agoI have only recent direct experience (OTAs all being 10-12%), but I do know one recent change is that “AirBnB model” listings are turning up on Booking.com a lot more now (renting out your holiday home as if it were a hotel with one unit). I know AirBnB charges 20% commission (I think they call it a service fee), perhaps for these cases Booking.com is offering those operators 20% as well.
- smueller1234 3y agoAh, that would explain, thank you. No way they would have been able to make that change on hotels.
- rootsudo 3y ago