Is a silly question if we don't know inventory levels and turnover. At face value, the answer is trivially because that is the best price for the seller to use

Is a silly question if we don't know inventory levels and turnover. At face value, the answer is trivially because that is the best price for the seller to use that they have found. Lower could maybe sell more, but could also just clear the same inventory faster. Such that you need more information to answer. Could they be gouging customers? I mean, maybe? Gouging usually requires duress on the buyer, though. So probably not.