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I don't really think that was the pivotal point in Apple's history. Regardless, Apple, until a couple of years ago, was making those obnoxious I'm a PC I'm a Ma
by benihana 15y ago
I don't really think that was the pivotal point in Apple's history. Regardless, Apple, until a couple of years ago, was making those obnoxious I'm a PC I'm a Mac commercials. Making anti-[the_big_guy_in_tech] commercials seems to be what companies do do when they're the little guy. Not that I personally find them all that effective. If you want to sell me electronics, show me why the thing you're trying to sell is awesome, not why the things you're competing against aren't awesome.
- jonknee 15y agoYou don't think the introduction of the Mac was a pivotal point in Apple's history?
- maxerickson 15y agoIt's probably at least fair to argue that everything that happened before the ipod was about equally important in the history of Apple. But it sort of depends on how close a perspective is chosen.
- SeanLuke 15y agoWell, it certainly was a pivotal point, easily up there in the top three. Not only that, but it was easily a pivotal point in advertising history too. As to little guys: your argument would have merit were it not for the fact that Samsung is one of the very largest electronics manufacturers in the world.