If you write about what it is that you're doing and keep a blog, that has been a very effective way for me to "market" the work that I'm doing without it sound

If you write about what it is that you're doing and keep a blog, that has been a very effective way for me to "market" the work that I'm doing without it sound scummy af. (I don't like feeling like a greasy used car salesman, and writing about developing stuff feels much more natural to me.)