I worked for a medium-sized local company that had ice cream parties. Everyone loved them. They'd hired a local vendor and we'd all go down and get free ice c

I worked for a medium-sized local company that had ice cream parties. Everyone loved them. They'd hired a local vendor and we'd all go down and get free ice cream and chat. Everyone was happy. Later on in my career, I worked at JPMorgan at a tech center and they brought in a local ice cream food truck. I was like great, it's hot out and ice cream would really hit the spot. So I stood in line with hundreds of other people for about 30 minutes or so (which was honestly was just too long, but sunk cost fallacy, etc...) and I got up to about 3rd in line. Then I heard someone say, "It's not free ice cream, you have to pay for it." I was like, no way, that's crazy. Why would they advertise an ice cream party where everyone has to buy their own ice cream? So I stayed in line and sure enough, it was like $6 or so for some ice cream. I didn't buy any, I just walked away. Imagine one of the world's most wealthy corporations being so cheap that they set up an ice cream party but have the employees pay for it themselves.