Of course the simple solution that we all know is to not collect the damn data in the first place. But marketing boffins the world over will never willingly do

Of course the simple solution that we all know is to not collect the damn data in the first place. But marketing boffins the world over will never willingly do this unless it’s enforced by law, so we’re left with the user’s taking on the burden of clicking deliberately confusing stuff and not knowing whether they’ve ended up consenting or not.