Having a clear cut "CALL TO ACTION" dialogue option which presents one positive ( don't track me ) and one negative ( track me ) option. People choose the posit

Having a clear cut "CALL TO ACTION" dialogue option which presents one positive ( don't track me ) and one negative ( track me ) option. People choose the positive one. Cookies/tracking banners on website completely obfuscates the choice. Negative option ( track me ) is presented as the pearly gates to heaven and easy to click. Positive option ( don't track me ) is presented as these mathematical puzzle where you must know what to click or your dog gets executed. So yeah people care about not being tracked when presented with clear instructions to which one is bad and which one is good.